Strategy

We focused on creating an appealing website that was easy to navigate and visually engaging, while also optimising user experience through thoughtful consideration of user needs, behavior, and feedback.

This involved conducting research, designing wireframes and prototypes, testing usability, and iteratively refining the design to ensure seamless interaction and maximum satisfaction for all users.

Website Improvements

We significantly enhanced the layout of the Kenya Power website by introducing a clean, user-friendly design that prioritises ease of navigation for customers. Key information, such as billing details, outage updates, and service applications, was repositioned for easier access.

A prominent search bar and clearly labelled sections help users quickly find what they need, while a mobile-responsive design ensures a seamless experience across all devices. These changes significantly enhance usability, allowing customers to interact with the website more efficiently.

Homepage

Essential information such as billing details, outage reports, new service applications, and customer support were strategically repositioned to appear more prominently on the homepage. We added a clearly visible, easily accessible search bar to allow users to quickly locate specific information.

Additionally, we implemented a well-structured menu with clearly labelled categories, making it easy for users to navigate between services. These improvements provide customers with faster access to vital information, making their interactions with the website more efficient and straightforward.

Customer Support & Tenders

Mobile Access

The website was also optimised for mobile devices, ensuring a seamless experience across all platforms. The mobile site was optimised for faster loading times and better responsiveness across different devices. These improvements ensure that customers can quickly access important services and information, providing a more seamless and efficient experience on the go.

Outcome

The revamp of the Kenya Power website resulted in significant improvements in both user experience and service delivery. Customers now enjoy faster loading times, an intuitive layout, and easier access to essential services like bill payments and outage reports. The mobile-responsive design ensured seamless navigation across various devices, increasing customer engagement and satisfaction.

These enhancements led to a marked reduction in user complaints, improved customer feedback, and a higher rate of online service transactions, demonstrating the success of the redesign in meeting user needs and boosting operational efficiency.